"At Sturgeon Electric, our aim was simple: to connect deeply with our community and learn how we can elevate our electrical construction services and customer partnerships. Our engagement board sparked conversations and piqued curiosity among CAHED attendees.
It was exciting to hear from attendees about the construction challenges they are faced with, industry trends, various uses of technology, and what inspires their work. We believe shared understanding makes for stronger partnerships, helps us find more ways to provide construction solutions, and drives successful project results."
Visual Notetaker -
Engagement Walls
Conferences buzz with activity: keynote speeches, breakout sessions, and networking abound. Engagement Walls serve as a dynamic centerpiece, weaving together these diverse elements to connect ideas into a cohesive visual narrative. Visitors contribute insights, shaping a collective map of ideas and interactions and seeing their ideas hand drawn in a visual note.
Typically, Engagement Walls feature thought-provoking prompts, with a graphic recorder capturing real-time responses.
The value of Engagement Walls is manifold:
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Facilitating Idea Exchange: They compile attendees' thoughts and "ah-ha" moments into a single visual collage, fostering idea sharing.
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Deepening Understanding: By viewing others' contributions or interacting with augmented reality content, participants gain deeper insights into event topics.
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Creating Interactive Spaces: Engagement Walls transform spaces, encouraging active participation and on-the-spot learning.
To ensure an effective Engagement Wall experience, several best practices should be considered:
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Timing: Allow ample breathing room within the event schedule for attendees to engage with the wall and reflect on discussions.
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Incentivization: Encourage participation through reminders, designated activities, or inventive schemes like stamp collections.
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Tailored Interaction: Customize the wall's format to suit the audience and event goals.
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Thoughtful Prompts: Craft concise, stimulating questions to elicit meaningful responses and avoid generic inquiries.
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Considerations of Size and Space: Strike a balance between impressiveness and practicality to ensure the wall is both eye-catching and accessible.
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Post-Event Considerations: Plan for displaying or transporting the wall afterward, whether through easily rolled paper or foldable foam board panels.
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Selecting the Right Recorder: Choose a graphic recorder who is adept at drawing out ideas and engaging with attendees, potentially considering multiple recorders for larger events or specialized content.
By adhering to these guidelines, Engagement Walls can effectively enhance events, fostering collaboration and knowledge exchange among participants.
Hire a visual practitioner. A visual thinker is exactly what you need to stand out from the crowd.
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More on what Sturgeon had to say about their experience here: https://www.instagram.com/reel/C85dfdXvp6k/?utm_source=ig_web_button_share_sheet&igsh=MzRlODBiNWFlZA==
You will receive high resolution digital images of the output from the session. This image is simply cropped, but not processed.
This image is processed for high contrast and legibility.
Here's an example of the output that you can expect from your session.
People love to share photos on socials with the final creation, setting your company and session apart from anything else they've ever participated in before.
Don't forget to follow up with everyone who helped create the collective masterpiece, solidifying the stickiness of the conference.